1. When you make your first sale, follow-up with the customer. You could follow-up with a "thank you" email and include an advertisement for other products you sell. You could follow-up every few months.
2. Entice customers to add to their order by offering products related to their purchase.
3. Generate additional sales by offering to rebate the full purchase price of a customer's order if they refer four customers to your website.
4. When you sell a product, give your customers the option of joining an affiliate program so they can make commissions selling your product. This will multiply the sale you just made.
5. Offer customers the option to buy reprints/reproductions of your products. You can accomplish this by using an ad with an existing product. This enables you to makes sales from reproduction rights and from the sale of your product.
6. You could cross promote your product with other businesses' products in a package deal. You can include an ad or flyer for other products you sell and have other businesses selling for you.
7. Inform customers of your other products by adding coupons for products related to their purchase. This will get their attention so that they will buy other products you sell.
8. Send your customers a catalog of add-on products for the original product they purchased. This could be upgrades, special services, attachments, etc. If they enjoy your product they will buy the extra add-ons.
9. Offer personalized gift certificates for your products as a payment method. You will win a sale and the potential to win more sales from the customer.
10. Send your customers free products with their product package. The freebies should have your ad printed on them. It could be bumper stickers, ball caps, t-shirts etc. This will allow other people to see your ad and order.
Scott F. Geld